Tuesday, December 1, 2015

How To Do Eye Makeup For TV, Videos & Webinars

How To Do Makeup For TV, How To Do Makeup For YouTube, How To Do Makeup For Webinars,
Mark Starr Applying Eyeliner

After 15 years of working in TV news I thought I knew how to do my makeup. When I started working with the talented team of makeup artists at KCBS/KCAL in Los Angeles, I learned that I knew nothing.

Find More Camera-Ready Makeup Essentials

While I was there I tried to soak up as much knowledge as I could. Our wonderful weekend makeup artist (and former Soul Train dancer) Mark Starr, let me shoot a few of our makeup sessions. In this video, he shows us how to apply eye makeup for TV.

If you work in local TV news, produce YouTube videos or webinars, this will add some polish to your overall look. Mastering Mark's tips takes work but if you practice you will get better at applying your makeup.

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About The Products Mark Uses
I was familiar with most of the products Mark uses but there were a few that were absolute gamechangers.
  • Stila All Day Waterproof Liquid Eyeliner - this is the eyeliner Mark uses to get that big, sexy eye. The amazing thing is that it doesn't run. Ever. 
  • Black Eye Pencil For Lower Lids - this was the coolest trick in his arsenal. Mark takes a lighter to an old-fashioned eye pencil and heats up the pencil. He lets it cool before applying it on my lower lids. This serves two purposes: not only does it make the eyeliner go on smoother but it also cures it. Meaning, the eye pencil dries on your lower lids, preventing it from running later in the day. (I'm working on a video to illustrate this).  
  • Ben Nye Powder - Mark uses this powder liberally under my eyes (which you see in the video) and all over my face. What's amazing is that I really didn't have to reapply powder too often because the Ben Nye Powder has real staying power and keeps my face shine-free for a while.
You can find more of my on-camera makeup essentials below, including the lipliner, eyeshadow primer and drugstore powder I can't live without. Don't forget that a good set of makeup brushes is absolutely worth the investment.

RELATED: Did you hear about the $23 dress? Find out why it's such phenomenon among TV news types and learn about the real #FirstWorldPain newsies face when dressing for work. You'd be surprised....

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Interested in adding more polish to your on-camera presentation? Download my little cheat sheet offering 10 Wardrobe Tips For Women On-Camera. (Guys, I have one for you, too). This is a great resource for those of you who are new to the business and have questions you need answered but are too afraid to ask.  Don't worry....we've all been there.

In fact, I am thinking about diving further into this topic. Would you like more stories focused on on-camera wardrobe and makeup issues? Let me know in the comments section or email me any questions you might have.




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